WELCOME TO nay.chr

Nestled in the creative village of Cumberland, BC, on Vancouver Island, nay.chr is a beloved local destination - the soulful home of JIPSI TREE Style. nay.chr is a thoughtfully curated collection of artisan-made goods.​Step inside and discover a calming, sensory-rich space filled with the scent of essential oils and soft botanicals  - a shop often described as 'zen-like' and always welcoming. Known  for its charm and creativity, nay.chr offers a peaceful escape and a unique shopping experience where craftsmanship and conscious living are at the heart of everything.​

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Alongside JoAnne’s handmade clothing, you’ll find a beautiful curated mix of local and Canadian handmade jewelry, small-batch apothecary products, natural soy candles, locally made pottery, quality socks,  meaningful books, and timeless and trusted clothing brands such as FIG, Icebreaker, Smartwool, prAna, and Echo Verde. ​

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Whether you’re choosing a gift for someone special or something grounding for yourself, you've found your place. nay.chr invites you to slow down, breathe deeply, and explore thoughtfully made items that reflect a love of nature, beauty, and intention.

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​Live simply. Shop consciously. Life naturally.